The conversion is as simple as unscrewing the old 90-watt halogen spotlights lights and screwing in the new 12-watt iPAR LED lights, but the results are immediate and dramatic. Within hours of installation store employees notice a drop in the showroom temperature, a crispness of light and consistency of color - and an instant drop in the power bill.
MSi’s VP of Sales & Marketing John Burke explains, “Many top retailers have told us our lights produce a color that is more accurate, with stronger punch and a consistency from one lamp to the next that is extraordinary.” Msi has enjoyed record sales each of the past three years, including major installations with Macy’s, Nine West, Jones New York, TD Bank, Williams-Sonoma, Pottery Barn, Francesca’s Collection, Verizon Wireless, Rooms To Go, Thomasville Drexel Heritage and countless more.
Mr. Burke adds, “Many retailers are a little concerned about the initial investment of converting to LED lighting, but if they take the time to run the numbers, they’ll see that switching over produces a great return on their investment.” MSi has carved a strong presence in the PAR lamp category, and has just launched their latest innovation, the lighter, brighter XPAR line. “We’re honored by this recognition. And, we’re just getting started! When people like Macy’s and Rooms To Go totaled up all the savings, they discovered that over the 13-year lifespan of the iPAR’s they would save staggering amounts, and make a major contribution to the entire chain’s bottom line. The real bottom line is this - investing in MSi lighting is like putting money in the bank.”
Aiming at the huge market potential in global LED industry, Jiangsu Soul Optoelectronic Technology Co., Ltd merged with Goolite optoelectronic Co., Ltd at the beginning of June in 2012, establishing a subsidiary company in Shenzhen in July.
MSi’s VP of Sales & Marketing John Burke explains, “Many top retailers have told us our lights produce a color that is more accurate, with stronger punch and a consistency from one lamp to the next that is extraordinary.” Msi has enjoyed record sales each of the past three years, including major installations with Macy’s, Nine West, Jones New York, TD Bank, Williams-Sonoma, Pottery Barn, Francesca’s Collection, Verizon Wireless, Rooms To Go, Thomasville Drexel Heritage and countless more.
Mr. Burke adds, “Many retailers are a little concerned about the initial investment of converting to LED lighting, but if they take the time to run the numbers, they’ll see that switching over produces a great return on their investment.” MSi has carved a strong presence in the PAR lamp category, and has just launched their latest innovation, the lighter, brighter XPAR line. “We’re honored by this recognition. And, we’re just getting started! When people like Macy’s and Rooms To Go totaled up all the savings, they discovered that over the 13-year lifespan of the iPAR’s they would save staggering amounts, and make a major contribution to the entire chain’s bottom line. The real bottom line is this - investing in MSi lighting is like putting money in the bank.”
Aiming at the huge market potential in global LED industry, Jiangsu Soul Optoelectronic Technology Co., Ltd merged with Goolite optoelectronic Co., Ltd at the beginning of June in 2012, establishing a subsidiary company in Shenzhen in July.
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