the building itself a work of art to attract new occupants

The Cermak Plaza -- 300,000 sq. ft in size — has also seen its share of economic booms and lows … but in 2008 with intense local competition, a building that was starting to show its age, and the bankruptcy and loss of an anchor store ... the plaza was operating at an all-time-low occupancy rate of just 40%.

To turn the tide back to business growth, the owners began planning a dramatic revitalization of the property. Ethos Workshop, Architects and Planners was commissioned to lead the multi-million dollar effort with the goal of making the building itself a work of art to attract new occupants.

The chosen solution uses Lumenpulse Lumenfacade™ RGB fixtures to create a totally programmable, pop-art canopy of light over the stores which also delivers energy savings and lowered maintenance costs.

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