Armed with such street-smarts, the company, Cheng notes, positions itself as a mid-to low-range supplier but targets marketing to low-end consumers, which inevitably also attracts upmarket users. "Competition in downmarket is usually crowded. But we offset losses in the low-end of markets with better profits made upmarket, while we usually increase market shares by selling low-priced products," he says. And the company supplies a wide range of LED streetlights, flood lamps to Christmas lights, a strategy allowing it to meet a cross-section of demands.
Energy-saving lamps can more than significantly help corporate power users cut power consumption, such lighting can actually enhance work efficiency by allowing personalized setting of luminosity to comfortable levels, it can also reduce frequency of eye fatigue and headache. Therefore, many businesses have installed energy saving lighting.A reasonable deduction would be, given the above findings, that energy-efficient lighting has a potentially gigantic market in China, where 420 million households exist, and millions more commercial outlets and public spaces, with the most promising aspect being that China is often reported to be the next world-leading economy and consumer market. A handful of mainland Chinese makers of energy-saving lamps are aware of such market potential of their products and are profiled below.
Southeast Asia, and the Middle East; but the supplier is currently only filling orders received amid the global economic slowdown. Considering the strong demand for LED lighting, Cai Minhan, company manager, is upbeat about corporate development as long as it continues to build quality products that meet market needs.As an OEM/ODM (original equipment manufacturer/original design manufacturer) who consistently offers quality products, Quasar Lighting has managed to achieve steady sales growth even amid the global financial crisis. In fact, the senior management is confident of its prospects, citing high quality, reasonable prices, product reliability, as well as close links with trading partners.
Energy-saving lamps can more than significantly help corporate power users cut power consumption, such lighting can actually enhance work efficiency by allowing personalized setting of luminosity to comfortable levels, it can also reduce frequency of eye fatigue and headache. Therefore, many businesses have installed energy saving lighting.A reasonable deduction would be, given the above findings, that energy-efficient lighting has a potentially gigantic market in China, where 420 million households exist, and millions more commercial outlets and public spaces, with the most promising aspect being that China is often reported to be the next world-leading economy and consumer market. A handful of mainland Chinese makers of energy-saving lamps are aware of such market potential of their products and are profiled below.
Southeast Asia, and the Middle East; but the supplier is currently only filling orders received amid the global economic slowdown. Considering the strong demand for LED lighting, Cai Minhan, company manager, is upbeat about corporate development as long as it continues to build quality products that meet market needs.As an OEM/ODM (original equipment manufacturer/original design manufacturer) who consistently offers quality products, Quasar Lighting has managed to achieve steady sales growth even amid the global financial crisis. In fact, the senior management is confident of its prospects, citing high quality, reasonable prices, product reliability, as well as close links with trading partners.
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